A blog is a vital tool for any digital creator to communicate with their audiences. In simple words, it is an online journal or a web log in which the owner displays content in reverse chronological order. It can be a separate project altogether or within a section of a website. Writing a blog is a great strategy to drive traffic to one’s website and other online properties. If you have a school-goer who aspires to be a blogger, he ought to know the nuances of blog writing. While some kids have a way with the written words, a few have to work their way through it. Let’s take you through some tips that can help your budding blogger ace their online content.
Help your kids in understanding who their target audience is
This is the first step and an important one too!. Like with any form of business, the success of a blog depends on its target group. Hence, when trying to create or write a blog, ask your kids about the audience they want to reach out to. Is it their friends from the neighbourhood as well as their classmates or the teachers? The important thing for your kids to understand is the type of audience they are trying to reach and tailor their content to their specific requirements and interests. If people enjoy your kids’ content, it may even spread by word-of-mouth, resulting in more followers.
Aid your kids in figuring out the USP of their blog
When deciding upon writing a blog post, it’s necessary to know what would set your kid’s blogs apart from the rest of the world. In other words, there has to be a unique, defining ‘hook’ or a particular angle to the blog which would decide its growth trajectory. Ask your kid to figure out what problem will it solve for its readers?
Guide your kids in developing an engaging writing style
Making the tonality of their blog crisp and engaging can help your aspiring blogger in connecting with a bigger target group. What it means is that when writing a blog, kids must be encouraged to write in such a way that their readers are captivated from beginning to end. On the contrary, if their readers do not find the content engaging, they might abandon it halfway through. Consequently, the blog's average reading time may drop.
Encourage your kids to figure out how Google SEO works
SEO stands for Search Engine Optimisation. It refers to the process of getting web traffic through any search engine’s free, organic, editorial, or natural search results. The goal of SEO optimisation is to boost your kid’s website/ blog ranking in search engine results pages. Remember that the higher up on the list their blog is, the more people will see it. One way to improve the on-page SEO for your kid’s blog posts would be to use the right keywords within the article, including within its headline/ page title tag.